Here we go again. In the wake of study after study that fails to find activity of various “complementary and alternative medicine” (CAM) beyond that of placebo, the campaign to a “rebrand” CAM as “working” through the “power of placebo” continues apace, in the wake of the successful campaign to “rebrand” various needle-based medical modalities […]
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He’s ba-ack! Longtime “integrative medicine” apologist and exaggerator of the “power of placebos” Ted Kaptchuk is promting misinformation again in an op-ed in The New York Times.
Tess Lawrie has been promoting ivermectin for COVID-19 for two and a half years. Of late, she has become more of a general multipurpose quack, promoting ivermectin to treat cancer. Now she’s promoting homeopathy for COVID and long COVID while a Research Fellow at St. Mary’s University Twickenham. What does this tell us about medicine?
Professor Fabrizio Benedetti is the most famous and almost certainly also the most influential researcher investigating the physiology of placebo effects. In a recent commentary, he asks whether placebo research is fueling quackery, as quacks co-opt its results. The answer to that question is certainly yes. A better question is: How do supporters of science counter the placebo narrative promoted by quacks, in which placebos represent the “power of the mind to heal the body”?
As results from randomized clinical trials show that alternative medicine is nothing more than placeboe, quacks like to argue that they are “harnessing the power of placebo” with their methods and that placebos have real healing effect. They’ve even gone so far as to make up a genomics-based concept: The placebome. But is there such a thing as the placebome?
