The ubiquity of quackery and pseudoscience of the sort epitomized by Gwyneth Paltrow’s Goop empire can be depressing if you’re a skeptic. Sometimes it feels as though it’s not worth refuting the nonsense she peddles. But it is. Just maybe not in the way you think.
![](https://i0.wp.com/www.respectfulinsolence.com/wp-content/uploads/2017/07/PaltrowGoop.jpg?fit=1024%2C576&ssl=1)